Question

Match List I with List II.

List I	List II
A. Pricing that does not consider competitor action and their effect on pricing of the product	III. Cost-plus Pricing
B. Pricing that can result in fast diffusion and adoption	I. Penetration Pricing
C. Pricing where research and development cost of making a new product is recovered quickly	IV. Skimming Pricing
D. Pricing that permits different rates to be extended to different customers for the same goods or services	II. Variable Pricing

Choose the correct answer from the options Choose the correct answer from the options given below:

• A. A-II, B-I, C-IV, D-III
• B. A-III, B-I, C-IV, D-II
• C. A-III, B-I, C-IV, D-I
• D. A-IV, B-I, C-III, D-II

Hint:

Understand the different pricing strategies based on factors like competition, adoption speed, and cost recovery.

Answer 1

The Correct Option is A

- A (pricing that does not consider competitor action) is associated with variable pricing (II).
- B (pricing that results in fast diffusion) is associated with penetration pricing (I).
- C (pricing that recovers R and D cost) is associated with cost
-plus pricing (IV).
- D (pricing for different rates to different customers) is associated with skimming pricing (III).