Question:

'Child-O' is a garment manufacturing company which makes clothes with unique and stylish designs for children. Naisha was working as the Human Resource Manager with 'Child-O'. Inspite of good pay and many other benefits offered, the company is facing problem of high turnover of its employees. Naisha tried to find out the reason but could not. She appointed a person with the permission of the Chief Executive Officer to find out the reason. It was found that other organisations were giving more autonomy and authority to their employees which made them feel that their jobs were important. This was attracting the employees of 'Child-O' to other organisations. The incentive which attracted the employees of 'Child-O' to other organisations is:

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Empowerment questions focus on autonomy/authority. When employees leave despite good pay, always check for psychological needs.
Updated On: Jun 21, 2025
  • Employee Recognition programmes
  • Employee Participation
  • Career Advancement Opportunity
  • Employee Empowerment
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The Correct Option is D

Solution and Explanation

The key differentiator was Empowerment, evidenced by:
1. Autonomy Gap: - Competitors offered more decision-making authority - Employees valued job control over monetary benefits
2. Psychological Impact: - "Made them feel their jobs were important" - Addresses higher-order needs (Maslow's esteem/self-actualization)
3. Contemporary HR Trend: - 72% of employees rate empowerment above salary (Gallup) - Particularly valued by Gen Z/millennial workforce Distinguishing Factors: - (A) Recognition: About appreciation, not authority - (B) Participation: Involvement ≠ decision-making power - (C) Career Growth: Not mentioned in case
Final Answer: (D) Employee Empowerment
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