This is a geometric series with the first term \( a = 1 \) and the common ratio \( r = \frac{1}{3} \). The sum of an infinite geometric series is given by the formula:
\[
S = \frac{a}{1 - r}.
\]
Substituting \( a = 1 \) and \( r = \frac{1}{3} \):
\[
S = \frac{1}{1 - \frac{1}{3}} = \frac{1}{\frac{2}{3}} = \frac{3}{2}.
\]
Thus, the sum of the series is \( \frac{3}{2} \).