Question:

Mridul feels very happy to join a group of people in his neighbourhood to start a tree plantation campaign. Explain any two components of his attitude towards a ‘green environment’.

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Remember that attitudes consist of three main components: Affective, Behavioral, and Cognitive.
Updated On: Feb 18, 2025
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Solution and Explanation

Affective/Emotional Component: Mridul's happiness at joining the tree plantation campaign is an indication of his positive emotions toward the ‘green environment’. This component involves feelings of liking, disliking or other kinds of emotions which are connected with the object of an attitude.
Behavioral Component: His decision to join the campaign indicates his intention and actions related to environmental conservation. This component is related to actions a person undertakes as a result of attitude. It shows an active commitment towards a green environment.
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