Question

Barriers to communication in rural areas can be:
(A). Lack of access to technology
(B). Use of complex scientific jargon
(C). Active participation of farmers
(D). Focus on visuals

Choose the correct answer from the options given below:

• A. (A) and (B) only.
• B. (A), (B) and (C) only.
• C. (A), (B), (C) and (D).
• D. (B), (C) and (D) only.

Hint:

Rural communication barriers: Limited tech access and complex jargon hinder outreach; visuals and participation help.

Answer 1

The Correct Option is A

Effective communication in rural areas can be hindered by several barriers, including:
- Lack of access to technology (A): Limited internet connectivity, unreliable mobile networks, and lack of devices like smartphones or computers restrict access to digital communication channels, crucial for extension services.
- Use of complex scientific jargon (B): Technical or overly scientific language can alienate rural audiences, particularly those with limited formal education, reducing comprehension and engagement.
In contrast, active participation of farmers (C) is not a barrier but a facilitator, as it enhances engagement and feedback in communication processes. Similarly, focus on visuals (D) is beneficial, as visual aids (e.g., diagrams, videos) improve understanding, especially for low-literacy audiences, and are not a barrier. Thus, option (1) is correct, as only (A) and (B) are barriers.