Let $S_{1}$ be a square of side $5\,cm$. Another square $S_{2}$ is drawn by joining the midpoints of the sides of $S_{1}$ Square $S_{3}$ is drawn by joining the midpoints of the sides of $S_{2}$ and so on. Then (area of $S_{1}$ + area of $S_{2}$ + area of $S_{3}$ $+\ldots+$ area of $S_{10}$) =