In the context of marketing, the 'Exchange Mechanism' is a core concept where two or more parties engage in a transaction or trade, each offering something of value to satisfy the needs or wants of the other party. Here is why the correct statement is chosen:
The incorrect options do not accurately represent the principles of an exchange mechanism:
Therefore, the correct statement with respect to the 'Exchange Mechanism' is: "For an exchange, it is necessary that each party should be capable of offering something of value to the other."
Column- I | Column- II |
---|---|
(a) Product concept | (i) Its main focus is on quality, performance and feature of the product. |
(b) Selling concept | (ii) Its main focus is on satisfaction of customer needs. |
(c) Marketing concept | (iii) Its main focus is on aggressively persuading buyer to purchase the existing product. |
(d) Societal concept | (iv) Its main focus is on satisfaction of customer needs and society's well-being. |
Choose the correct options from the following:
A battery of emf \( E \) and internal resistance \( r \) is connected to a rheostat. When a current of 2A is drawn from the battery, the potential difference across the rheostat is 5V. The potential difference becomes 4V when a current of 4A is drawn from the battery. Calculate the value of \( E \) and \( r \).