Sales promotion helps manufacturers communicate the unique qualities and features of their products to potential buyers. It provides information about the product’s benefits, helping customers make informed decisions.
LIST I | LIST II |
---|---|
A. Production concept | II. Quantity of product |
B. Product concept | IV. Quality of product |
C. Selling concept | III. Aggressive selling techniques |
D. Marketing concept | I. Satisfaction of customer needs |
List I | List II | ||
A. | Price mix | I. | The path or route along which goals move from producer to consumer |
B. | Place mix | II. | The value that is put on product |
C. | Product mix | III. | This refers to the item actually being sold |
D. | Promotion mix | IV. | Refers to activities undertaken to make the product known to users and trade |
Which one of the following pairs is correctly matched?
List-I (Regional Parties) | List-II (Regions) | ||
---|---|---|---|
(A) | Rashtriya Janta Dal | (i) | Uttar Pradesh |
(B) | Janta Dal (Secular) | (ii) | Bihar |
(C) | Rashtriya Lok Dal | (iii) | Assam |
(D) | Biju Janta Dal | (iv) | Odisha |
Choose the correct answer from the options given below: