We are given that \( DE \parallel BC \) in \( \triangle ABC \), so by the basic proportionality theorem (also known as Thales' theorem), we know:
\[
\frac{AD}{DB} = \frac{AE}{EC}
\]
Substitute the given values into this proportion:
\[
\frac{x + 1}{3x - 1} = \frac{x}{4x - 3}
\]
Now, cross-multiply to solve for \( x \):
\[
(x + 1)(4x - 3) = x(3x - 1)
\]
Expand both sides:
\[
4x^2 - 3x + 4x - 3 = 3x^2 - x
\]
Simplify the equation:
\[
4x^2 + x - 3 = 3x^2 - x
\]
Move all terms to one side:
\[
4x^2 + x - 3 - 3x^2 + x = 0
\]
Simplify further:
\[
x^2 + 2x - 3 = 0
\]
Factor the quadratic equation:
\[
(x + 3)(x - 1) = 0
\]
Thus, the solutions are:
\[
x = -3 \quad \text{or} \quad x = 1
\]
Since \( x \) must be positive, the value of \( x \) is 1.