The role of Bimal Rai at Funny Bunny Ltd. involves integrating diverse elements, coordinating the activities of different departments, and analyzing the business environment for the firm's survival. These responsibilities align with the typical duties of the middle level of management in an organization. Here is how each duty correlates with the middle management role:
- Integration of Diverse Elements: Middle managers are responsible for ensuring that various parts of the organization work together efficiently, aligning their efforts with the overall company strategy.
- Coordination Across Departments: Middle managers oversee the performance and operation of departments, ensuring that inter-departmental activities are harmonized towards achieving company goals.
- Business Environment Analysis: Middle managers are involved in interpreting the external environment and devising strategies to shield the company from threats or capitalize on new opportunities.
Therefore, based on these duties and responsibilities, Bimal Rai is operating at the Middle level of management.