Given:
Object distance, \( u = -10\, \text{cm} \) (negative by convention)
Focal length, \( f = +30\, \text{cm} \) (positive for convex lens)
Step 1: Lens Formula
The lens formula is:
\[
\frac{1}{f} = \frac{1}{v} - \frac{1}{u}
\]
where \( v \) is the image distance.
Substituting values:
\[
\frac{1}{30} = \frac{1}{v} - \frac{1}{-10} \implies \frac{1}{30} = \frac{1}{v} + \frac{1}{10}
\]
Step 2: Solve for Image Distance \( v \)
\[
\frac{1}{v} = \frac{1}{30} - \frac{1}{10} = \frac{1 - 3}{30} = -\frac{2}{30} = -\frac{1}{15}
\]
\[
v = -15\, \text{cm}
\]
The negative sign indicates the image is virtual and on the same side as the object.
Step 3: Calculate Magnification \( m \)
\[
m = \frac{v}{u} = \frac{-15}{-10} = +1.5
\]
The positive magnification indicates the image is upright.
Conclusion
The magnification of the image is \( {+1.5} \), corresponding to option \( {B} \).