Method used by Sujit:
The method used by Sujit to spot the trends is called “Read Trend Publications” — a part of self-trend spotting methods. Sujit chose to explore new fashion and tailoring trends by reading industry-related magazines, fashion publications, and browsing relevant websites. This is a cost-effective and independent way to keep oneself informed about the latest developments in the market.
This method helps entrepreneurs gain first-hand knowledge of what’s trending.
It develops a habit of continuous learning and keeps the entrepreneur up to date with industry changes.
Sujit’s approach reflects self-initiative and adaptability — two key entrepreneurial traits.
Two other ways in which trends can be spotted:
Hire Professional Trend Spotters:
These are experts or agencies that specialize in identifying and analyzing market trends. They use data analytics, customer behavior, and forecasting tools to predict future trends and can provide professional reports and suggestions.
Observe Competitors and Customers:
By keeping a close watch on what competitors are offering and what customers are demanding or buying, entrepreneurs can identify what is gaining popularity. Feedback from customers can also give clues to upcoming trends.