Let's match the analytical technique with the principle of its application.
A. Visible light spectroscopy: This technique measures the absorption of light in the visible part of the spectrum. The absorption of visible light is what gives a substance its color. So, A matches with III.
B. Fluorescence spectroscopy: This technique excites a molecule with light of a specific wavelength and measures the emitted light (fluorescence). It is used to identify and quantify substances that are fluorescent (fluorophores). So, B matches with IV.
C. FTIR spectroscopy: Fourier Transform Infrared (FTIR) spectroscopy identifies chemical bonds in a molecule by measuring their absorption of infrared radiation. So, C matches with I.
D. Mass Spectroscopy: This technique ionizes molecules and separates them based on their mass-to-charge ratio (m/z). So, D matches with II.
The correct set of matches is A-III, B-IV, C-I, D-II. Both options (3) and (4) list this correct combination.