Given that \( P(A | B) = P(B | A) \), we can use the formula for conditional probability:
\[
P(A | B) = \frac{P(A \cap B)}{P(B)} \quad \text{and} \quad P(B | A) = \frac{P(A \cap B)}{P(A)}
\]
Setting the two equal to each other:
\[
\frac{P(A \cap B)}{P(B)} = \frac{P(A \cap B)}{P(A)}
\]
This simplifies to:
\[
P(A) = P(B)
\]
Thus, \( P(A) = P(B) \), and the correct answer is option (3).