Question

A. Then think of by how much our advertising could increase the sales level.
B. Advertising effectiveness can be best grasped intuitively on a per capita basis.
C. Overall effectiveness is easily calculated by considering the number of buyers and the cost of advertising.
D. Think of how much of our brand the average individual is buying now.

• A. DCAB
• B. DACB
• C. BCDA
• D. ABCD

Hint:

Present facts first, follow with measurement, move to projections, and close with interpretation.

Answer 1

The Correct Option is A

Step 1: Identify the opening Sentence D logically starts by focusing on present brand consumption. Step 2: Build measurement context Sentence C follows, explaining how to measure overall advertising effectiveness. Step 3: Project sales impact Sentence A shifts focus to the potential increase in sales due to advertising. Step 4: Conclude with intuitive understanding Sentence B wraps up by describing an intuitive way to grasp advertising effectiveness. Thus, the correct sequence is D → C → A → B.