Question

This is the title or cover page that provides a brief summary of a business plan’s contents:

• A. Description of Venture
• B. General Introduction
• C. Production Plan
• D. Operational Plan

Hint:

General Introduction = Cover page + Business summary. Think: It’s the reader’s first impression of the business plan!

Answer 1

The Correct Option is B

The General Introduction is the first section or cover page of a business plan. It presents a brief overview of the entire plan and includes essential details such as:
Name and nature of the business
Purpose of the business plan
Business objectives
Entrepreneur's name and contact details This section sets the context for the rest of the document and provides a snapshot for investors or readers. Let’s clarify the other options:
Description of Venture: Provides details about the business idea, product/service, and its uniqueness.
Production Plan: Focuses on how the product will be manufactured or sourced.
Operational Plan: Deals with day-to-day functioning like workflow, location, logistics. Hence, the correct answer is (B) General Introduction.