Question:
The process of evaluating each market segment's attractiveness and selecting one or more segments to enter is known as-
The process of evaluating each market segment's attractiveness and selecting one or more segments to enter is known as-
Updated On: Jun 22, 2024
- Market Differentiation
- Market Targeting
- Penetration
- Positioning
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The Correct Option is B
Solution and Explanation
The correct option is (B):Market Targeting
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