Step 1: Understanding McDonaldisation
The term McDonaldisation refers to the process by which the principles of the fast-food restaurant, exemplified by McDonald's, have come to dominate various sectors of society. These principles include efficiency, calculability, predictability, and control.
Step 2: Link to Globalisation
McDonaldisation is considered a cultural consequence of globalisation because it highlights how global culture is becoming homogenized. The spread of McDonald's and similar institutions across the world symbolizes the growing influence of Western, consumerist culture.
Step 3: Final Answer
Thus, McDonaldisation is primarily a cultural consequence of globalisation. The correct answer is (3) Cultural consequence of globalisation.