Question

Match List I with List II :

List I	List II
(A) Revenue model	(IV) Return on investment plan
(B) Market segmentation	(III) Dividing total population in homogeneous groups
(C) SWOT analysis	(II) Critical evaluation method
(D) Business Incubator	(I) Startup Nurturing System

Choose the correct answer from the options given below :

• A. (A)-(I), (B)-(III), (C)-(II), (D)-(IV)
• B. (A)-(II), (B)-(III), (C)-(I), (D)-(IV)
• C. (A)-(II), (B)-(III), (C)-(IV), (D)-(I)
• D. (A)-(IV), (B)-(III), (C)-(II), (D)-(I)

Hint:

In matching questions, identify the easiest pair first. For example, 'Market Segmentation' clearly relates to 'dividing population', which immediately points to (B)-(III), helping you eliminate incorrect options quickly.

Answer 1

The Correct Option is D

Step 1: Understanding the Concept:
This question requires matching core business and entrepreneurship terms with their functional definitions. Understanding the basic utility of each management tool is key to solving this match-up.
Step 2: Detailed Explanation:
1. Revenue Model (A): This is a framework that explains how a business plans to earn money. It is essentially a plan for generating a return on investment. Thus, (A) matches with (IV).
2. Market Segmentation (B): This is the process of dividing a broad consumer or business market into sub-groups of consumers based on some type of shared characteristics. Thus, (B) matches with (III).
3. SWOT Analysis (C): It stands for Strengths, Weaknesses, Opportunities, and Threats. It is a strategic planning technique used to identify and evaluate these four elements of a business or project. Thus, (C) matches with (II).
4. Business Incubator (D): These are organizations designed to accelerate the growth and success of entrepreneurial companies through an array of business support resources and services. Thus, (D) matches with (I).
Step 3: Final Answer:
Matching the items correctly gives the sequence: (A)-(IV), (B)-(III), (C)-(II), (D)-(I).