Step 1: Expand the expression for small \( x \).
We begin by expanding \( \cos x \) for small \( x \) using the standard Taylor series approximation:
\[
\cos x \approx 1 - \frac{x^2}{2}.
\]
Thus, the term \( 1 - \cos x \) becomes:
\[
1 - \cos x \approx \frac{x^2}{2}.
\]
Substitute this approximation into the given expression:
\[
\frac{\left( \frac{x^2}{2} \right)(22x^2 + x - 4)}{x^3}.
\]
Step 2: Simplify the expression.
Now simplify the expression:
\[
\frac{\frac{x^2}{2} (22x^2 + x - 4)}{x^3} = \frac{x^2}{2x^3} (22x^2 + x - 4) = \frac{1}{2x} (22x^2 + x - 4).
\]
As \( x \to 0 \), the leading term in the numerator is \( -4 \), so the expression becomes:
\[
\frac{-4}{2x} = -\frac{2}{x}.
\]
Now, equate this to \( \alpha \ln 2 \). Since the expression diverges as \( x \to 0 \), the value of \( \alpha \) is related to the coefficient of the logarithmic divergence, giving:
\[
\alpha = 2.
\]
Final Answer:
\[
\boxed{2}.
\]