Question

In the context of intercultural communication, what is 'ethnocentrism'?

• A. The tendency to understand and respect all cultures
• B. The belief in the superiority of one's own culture
• C. The ability to communicate effectively across culture
• D. The practice of adopting multiple cultural norms

Hint:

Be aware of ethnocentrism when interacting with people from different cultures, as it can hinder effective communication and mutual respect.

Answer 1

The Correct Option is B

Ethnocentrism refers to the belief in the superiority of one's own culture over others. This often leads to the judgment of other cultures based on the standards and values of one's own culture.