If $\begin{bmatrix} 2 & 3 \\ 5 & 7 \end{bmatrix} \begin{bmatrix} 1 & -3 \\ -2 & 4 \end{bmatrix} = \begin{bmatrix} -4 & 6 \\ -9 & x \end{bmatrix}$, then the value of $x$ is:
A shop sells a book for 240 rupees after giving a 20 % discount on the marked price. What is the marked price of the book?