Question:

Explain the following statements with reasons :
Television is the most popular medium.

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Television’s strength lies in its visual impact and wide accessibility — making it the most influential form of mass media.
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Solution and Explanation

Step 1: Understanding the statement.
Television is a powerful medium of mass communication that reaches people across all age groups, regions, and social backgrounds. It provides both information and entertainment in an easily accessible format.
Step 2: Reasons.
  • Television combines audio and visual elements, making it more engaging and effective in delivering messages compared to print or radio.
  • It provides a wide range of content — news, entertainment, education, sports, and cultural programs — catering to diverse interests.
  • The reach of television extends even to rural and remote areas, making it one of the most accessible forms of media.
  • With the advent of satellite channels and digital streaming, its influence has grown even more globally.
Step 3: Conclusion.
Thus, television is the most popular medium because it combines sight, sound, and motion to communicate effectively, reaching a vast audience instantly.
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