Question

Bollywood name has been granted as a trademark to which US based Media and Entertainment company by Indian Trademark Registry?

• A. Viacom
• B. Universal Studios
• C. Disney Enterprises
• D. Miramax

Answer 1

The Correct Option is C

Bollywood is a globally recognized brand associated with Indian cinema. The term "Bollywood" has substantial market value and cultural significance, making it a valuable trademark.

In 2010, the Indian Trademark Registry granted Disney Enterprises the rights to the "Bollywood" trademark. Disney Enterprises is a well-known US-based media and entertainment company. The decision underscores Disney's interest in expanding its cultural and market reach within India and leveraging Bollywood's brand internationally.

This trademark allows Disney Enterprises to protect the name "Bollywood" from being used by other entities in a way that might confuse consumers regarding the source of certain goods or entertainment services.

Given the options: Viacom, Universal Studios, Disney Enterprises, and Miramax, the correct choice is:

• Disney Enterprises