Given:
Mass, \( m = 50\, \text{kg} \)
Acceleration of lift, \( a = 5\, \text{ms}^{-2} \) (upwards)
Acceleration due to gravity, \( g = 10\, \text{ms}^{-2} \)
Apparent weight,
\[
W' = m (g + a) = 50 \times (10 + 5) = 50 \times 15 = 750\, \text{N}
\]
Direction: Upwards (same as the acceleration of the lift)
Final answer:
\[
\boxed{750\, \text{N} \text{ upwards}}
\]