Comprehension

Study the following graphs to answer these questions.
Circulation of Magazines
Tariff per colour page

Question: 1

The advertisement cost of colour page per thousand copies for Business world has, from 1997 to 1998

Updated On: Sep 25, 2024
  • decreased by Rs. 200
  • remained the same
  • increased by Rs. 466
  • increased by Rs. 200
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The Correct Option is C

Solution and Explanation

Explanation:
Advertisement cost per thousand copies in 1997:
\(\text{Cost} = \frac{5000}{25000} \times 1000 = 200\)
Advertisement cost per thousand copies in 1998:
\(\text{Cost} = \frac{20000}{30000} \times 1000 = 666.67\)
Comparison:
Since the cost in 1998 (666.67) is greater than in 1997 (200), there is an increase.
Increase in cost:
\(\text{Increase} = 666.67 - 200 = 466.67\)
Thus, the advertisement cost increased by Rs. 466.
Therefore, the correct answer is option C.
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Question: 2

During the years 1997-99, the magazine that has shown maximum percentage growth in circulation has been

Updated On: Sep 25, 2024
  • Dalal Street journal
  • Business India
  • Business World
  • Fortune India
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The Correct Option is A

Solution and Explanation

Explanation:
Percentage Growth Calculation Formula is:
\(\text{Percentage Growth} = \frac{\text{New Circulation} - \text{Old Circulation}}{\text{Old Circulation}} \times 100\)

Dalal Street Journal:
\(\text{Growth} = \frac{49000 - 18000}{18000} \times 100 = 172.22\%\)

Business India:
\(\text{Growth} = \frac{69000 - 45000}{45000} \times 100 = 53.33\%\)

Business World:
\(\text{Growth} = \frac{32000 - 25000}{25000} \times 100 = 28\%\)

Fortune India:
\(\text{Growth} = \frac{31000 - 20000}{20000} \times 100 = 55\%\)

Conclusion:
The magazine with the maximum percentage growth in circulation from 1997 to 1999 is Dalal Street Journal.
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Question: 3

In 1999, if Fortune India were to charge the same rate to its advertisers as Dalal street Journal was charging a year ago their cost of advertisement per thousand copies in Fortune India would be

Updated On: Sep 25, 2024
  • 140
  • 350
  • 400
  • 250
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The Correct Option is B

Solution and Explanation

Explanation:
Cost of Advertisement for Dalal Street Journal in 1998:
\(\text{Cost} = \frac{14000}{40000} \times 1000 = 350\)
Cost of Advertisement for Fortune India in 1999:
Since Fortune India would charge the same rate as Dalal Street Journal, the cost would be:
\(\text{Cost} = 350\)
Therefore, the cost of advertisement per thousand copies in Fortune India would be 350.
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Question: 4

In 1998, the advertisement cost for colour page per thousand copies was the lowest for

Updated On: Sep 25, 2024
  • Dalal Street Journal
  • Business India
  • Business world
  • Fortune India
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The Correct Option is A

Solution and Explanation

Explanation:
Advertisement Cost for Dalal Street Journal in 1998:
\(\text{Cost} = \frac{14000}{40000} \times 1000 = 350\)
Advertisement Cost for Business India:
\(\text{Cost} = \frac{30000}{60000} \times 1000 = 500\)
Advertisement Cost for Business World:
\(\text{Cost} = \frac{20000}{30000} \times 1000 = 666.67\)
Advertisement Cost for Fortune India:
\(\text{Cost} = \frac{17000}{27000} \times 1000 = 629.62\)
Conclusion:
The advertisement cost per thousand copies was lowest for Dalal Street Journal.
So, the correct answer is option A.
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Question: 5

The total circulation figure for the four magazines together in 1998 was approximately.

Updated On: Sep 25, 2024
  • 181,000
  • 108,000
  • 157,000
  • 140,000
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The Correct Option is C

Solution and Explanation

Explanation:
Total Circulation Calculation for the Four Magazines in 1998:\(\text{Total Circulation} = \text{Dalal Street Journal} + \text{Business World} + \text{Business India} + \text{Fortune India}\)\(=40000+60000+30000+27000\)
\(=157000\)
Conclusion:
The total circulation figure for the four magazines together in 1998 was approximately 157,000.
So, The correct answer is option C.
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