Question

Explain consumer product.

Hint:

Consumer products are primarily the items that people use in their daily lives to meet their needs.

Answer 1

A consumer product is a product that is directly used by consumers. These products are created to satisfy the immediate needs of the consumer. Consumer products are mainly divided into two categories: Step 1: Classification of Consumer Products.
Consumer products are mainly classified into two categories: - Durable Goods: These products are used for a long period of time, such as vehicles, TVs, refrigerators, etc.
- Non-durable Goods: These products are consumed quickly and are used only once, such as food items, beauty products, etc.
Step 2: Characteristics of Consumer Products.
- These products are directly used by consumers and not for business purposes.
- Their main objective is to fulfill the immediate needs of the consumer.
- Their marketing is done through advertising, packaging, and branding.