Question

Consumer's behaviour is studied in

• A. Microeconomics
• B. Macroeconomics
• C. Income theory
• D. None of these

Hint:

"Micro" means small. Microeconomics deals with small units, like a single consumer or a single firm.

Answer 1

The Correct Option is A

Microeconomics is the branch of economics that focuses on the behavior of individual economic units. This includes the study of how individual households and consumers make decisions about what to buy, which is known as the theory of consumer behavior. Macroeconomics, in contrast, studies the economy as a whole (e.g., national income, inflation).