For a lens, use the lens formula:
\[
\frac{1}{f} = \frac{1}{u} + \frac{1}{v}
\]
where \( f = 20 \, \text{cm} \) (focal length, positive for convex lens), \( u = 30 \, \text{cm} \) (object distance, positive as object is on the incident side). Solve for \( v \) (image distance):
\[
\frac{1}{v} = \frac{1}{f} - \frac{1}{u} = \frac{1}{20} - \frac{1}{30} = \frac{3 - 2}{60} = \frac{1}{60}
\]
\[
v = 60 \, \text{cm}
\]
Since \( v \) is positive, the image is formed 60 cm on the opposite side of the lens. The image distance is:
\[
\boxed{60}
\]